Arman Mathur – Digital Marketer & Content Strategist

I am a digital marketer and I have been working in this field since 2012. This field is constantly changing and to keep myself relevant I have to keep learning constantly. I have worked for many clients in different niches, which helped me understand and learn about internet marketing tactics.

I consider myself a content strategist and affiliate marketer who helps clients grow their brand awareness and gain long-term organic traffic. Although, defining myself through these terms is not enough for a person who considers himself a digital marketer should have a lot of knowledge about various skills that are required to be successful in online marketing.

Apart from the clients, I work on creating several niche sites and blogs in my free time. At first, I started this endeavor to test my theories, try new SEO strategies, and observe how Google reacts to those. So, these side projects were just for learning purposes as sometimes I can’t test a strategy on a client’s website. Later on, I kept working on these and started earning some money. Working on these side-projects helped me gain knowledge and this blog Digital Pedant is just a medium to share my ideas with people who are interested.

mY Stats

800K + words published since 2019

465+ blog posts published since 2019

60+ projects handled since 2012

8+ years experience

Technologies On Which I Have Handled A SEO Project

Although when doing SEO the backend technology on which the website is built doesn’t pose any major challenge still here are some of the platforms on which I have worked.


Tasks That I Performed For Clients & My Own Projects

Some of the main tasks I have performed for clients and my own side projects

OnPage OptimizationLink Building (Outreach)SMO & SMM
Speed OptimizationAffiliate MarketingPaid Advertising
Content MarketingWebsite DevelopmentMultilingual SEO
SEO MigrationApp Store OptimizationVPS Management

Major Niches On Which I Have Worked

Software Development ServiceseCommerce, Web & App Development ServicesEntertainment
GardeningEducational (College, Exams & Stationary)Assignment Help
HealthcareeCommerce Stores (Fashion, Toys, Clothing)Fitness
BeveragesTechnical How-Tos

Common SEO Tools I Use

I have used various SEO tools for different purposes as per the need of clients. Still, here are a few tools that I often use for SEO projects

SEMrushAhrefsMoz Pro
HootsuiteBufferScreaming Frog

I will try to keep this blog interesting and if you have any suggestions or queries please let me know.


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